How QR Codes Help Businesses Measure Offline-to-Online Marketing Performance For many businesses, marketing no longer sits neatly in either the “offline” or “online” category. A customer might see a flyer, scan a QR code, visit a landing page, watch a video, compare a product, and come back later through Google or social media before making […]
How QR Codes Help Measure Offline-to-Online Marketing Performance Read More »
A QR code can point to almost any online destination. That means a QR code can also point directly to a video, screen recording, product demo or short instructional walkthrough. It sounds simple, but many businesses still use QR codes mainly for menus, PDF downloads, contact pages or basic website links. Those use cases are
QR Codes That Link to a Video: 5 Use Cases for Australian Businesses Read More »
We all want our print marketing to stand out, be effective and engage with our audience. So let’s take a look at how to increase print marketing engagement with QR codes, the easy way. Let’s also look at what is the best way to connect with our audience and allow them to engage with our
How to increase print marketing engagement with QR Codes Read More »
Today we highlight the use of QR Codes in direct response marketing by looking at a local IT services business in Melbourne. Our technology, IT support, and computer repairs partners in Melbourne, Intuitive Strategy, are doing just that. Intuitive Strategy uses QR Codes in its brochures, flyers and business cards to connect with new and
Using QR Codes in Direct Response Marketing Read More »
Birth of the mighty QR Code The QR Code (short for Quick Response Code) was originally created by a subsidiary of Toyota called Denso Wave. The QR Code was used to track vehicles as they moved through the production line process. Since its birth QR Codes have achieved ISO Standard status and have been adopted by many organisations throughout
The History of QR Codes Read More »
We have recently been scouring the internet to find the latest facts and figures for our customers about smartphone adoption in Australia. Our results reveal that smartphone adoption has increased by almost 20% from September 2011 to May 2012 (figures from Google 2012 compared to SMH 2011). A staggering 52% of Australians are now using a smartphone (iPhone, HTC,
Smartphone adoption increases by 20% in Australia in 2012 Read More »
Want to know how effective your next mailout, vehicle or billboard campaign will be? Then you need to insert a custom QR Code into your digital artwork and track it using our powerful analytics tool. Know exactly at what time, on what device and where in the world your campaign was engaged. Want to find
Measure Marketing Effectiveness using QR Codes Read More »
Until today it has never been possible to track and measure the effectiveness of your traditional marketing. Using QR Code technology it is now possible and our QR Tracker can show you exactly how!
Traditional Marketing becomes Trackable Read More »
QR code generator, QR code tracking & analytics, Custom QR Codes, 100% Australian
