We all want our print marketing to stand out, be effective and engage with our audience. So let’s take a look at how to increase print marketing engagement with QR codes, the easy way. Let’s also look at what is the best way to connect with our audience and allow them to engage with our print marketing material. This is where QR Codes start to shine. So let’s look at how to increase print marketing engagement with QR Codes.
The top 5 uses for QR codes in print marketing to increase engagement include:
- Invitations
- Magazines
- Billboards
- Posters
- Shop window signage
How to increase print marketing engagement with QR Codes
QR Codes can be used in just about any form of print marketing. From vehicle signage to billboards, and brochures to real estate signs and business cards to shop window signage. QR codes in print marketing can be found just about anywhere, even in digital forms on large displays and digital billboards to increase marketing engagement.
Measuring print marketing engagement with QR Codes
One of the best parts of using QR codes in print marketing is that you can measure print marketing engagement. Having a unique QR code on your print marketing material ensures that you are able to track, measure and compare the engagement of your campaign. Our QR code tracking application allows you to generate QR codes in just a few clicks and measure their effectiveness.
Print marketing re-engagement with dynamic QR Codes
Here’s another great idea on how to increase print marketing engagement with QR Codes, using re-engagement. If your print marketing campaign has come to an end it’s to re-engage your audience with a dynamic QR code. Dynamic QR codes enable you to change the destination URL used in your print marketing at any time with just a few clicks.
This will save you from having to re-print your marketing material and enable you to reuse or re-purpose the same QR code as many times as you want. Brochures, flyers and many other forms of print marketing can stay in circulation for days, weeks months or even years. So it’s important to ensure that your content is current and up-to-date. You don’t want to be misleading your customers. Being proactive and re-engaging your customers with QR codes in print marketing allows your print marketing to last longer.
Improve print marketing engagement with custom QR Codes
Increase print marketing engagement with custom QR codes. Add creative flare to your next print marketing campaigns with a custom QR code. Change module style, add a logo, modify the colour and even ask for vector EPS output format. Use our custom QR Code ordering platform to get one today.
Take a look at these 5 custom QR code examples for your next print marketing campaign. Now that you know how to increase print marketing engagement with QR Codes why not give it a go! Let us create your next custom QR code, or subscribe to one of our QR code tracking packages.
